A quick test: for each public claim, do you have documented evidence (an LCA, Bilan Carbone® (in French) or a study) accessible in less than 5 minutes, specifying the framework, data, scope and validity date? If any answer is no, the claim is vulnerable. The substantiation method (in French) sets out the steps to follow.
Read the source article: EmpCo and Green Claims: EU 2024/825 rules explained in 2026