Usage of AI assistants
ChatGPT has the largest share of web traffic to generative AI sites, 56.4%, ahead of Gemini (25.0%) and Claude (9.6%). Share of web traffic to generative AI sites and share of tokens processed on OpenRouter, the developers' platform. Published alongside the Celsius score, outside the score.
Share of web traffic of AI assistants, September 2026
Share of visits to generative AI sites, worldwide, September 2026; alongside, the share of tokens on OpenRouter
- 1
ChatGPTOpenAI · United States56.4 %18.8 %
- 2
GeminiGoogle · United States25.0 %14.4 %
- 3
ClaudeAnthropic · United States9.6 %5.7 %
- 4
DeepSeekDeepSeek · China3.4 %29.8 %
- 5
GrokSpaceX Super Intelligence · United States2.3 %-
- 6
CopilotMicrosoft · United States1.5 %-
- 7
PerplexityPerplexity · United States0.9 %-
Meta AIMeta · United Statesnot measured1.5 %
VibeMistral AI · Francenot measured2.2 %
QwenAlibaba · Chinanot measured5.6 %
Developers: the detail is in the Table tab.
Similarweb, generative AI sites, September 2026; OpenRouter, week of 26/10/2026. CC BY 4.0 licence.

Detail of the 2 measurements
Web traffic
Share of visits to generative AI sites, September 2026; alongside, the share for October 2025.
ChatGPT56.4 %In October 2025: 71.8%.
Gemini25.0 %In October 2025: 13.6%.
Claude9.6 %In October 2025: 2.3%.
DeepSeek3.4 %In October 2025: 4.1%.
Grok2.3 %In October 2025: 2.8%.
Copilot1.5 %In October 2025: 2.0%.
Perplexity0.9 %In October 2025: 2.5%.
Meta AI-Mostly in WhatsApp, Instagram and Messenger: outside the record of websites.
Vibe-Outside the Similarweb record of AI sites.
Qwen-Outside the Similarweb record of AI sites.
"Rankings" series on the Éclairages blog
All articles on AI →
Blog article ↗environmentWhich AIs pollute the most?10
Blog article ↗ethicsWhich AI is the most ethical?1
Blog article ↗Celsius scoreWhat are the best AIs of 2026?1
Blog article ↗useWhich AIs are the most used?1Continue in the ranking
The full ranking →
UsesThe hub's uses topic: the summary, charts and figures.The topic →The hub newsletter
This month's ranking, news on the impact of AI and one figure from the AI Impact Database. One newsletter a month at most, free of charge. Past issues







